After being a part of the core branding team for 106.1 The Sound, mediaBrew Communication’s newest station, it was time for launch. I wanted to do something special to announce the start of our newest station. As video is becoming more and more popular for interacting with viewers on social media, I wrote up a script for each team member, produced the audio and video, and developed this reveal video. The video was originally shared on Facebook where I completed keyword tagging, generated captions and made revisions, added a custom thumbnail and more.
The 106.1 The Sound project included hours of branding meetings with a specialist, designing the logo for this station, designing vehicle wraps, creating web banner ads, and building the station website, 106.1TheSound.com.
Wireless Mic & Transmitter and iPhone 6
March 1, 0202